As many of you may already know, Eucalan has now partnered with the iconic Dutch brand Marlies Dekkers with the help of Bill Schmitt, President of DW Schmitt Global Ltd (click here to read more on the Lingerie Journal). Together, we are looking forward to sharing these two complementary products in the North American market: a quality undergarment will last longer when properly cared for, and Eucalan’s gentle, no-rinse formula is the perfect choice for the job. In the case of Marlies Dekkers, many pieces include metal or beaded embellishments which require special care – and as a general rule, luxury lingerie should always be hand washed to extend the life of the piece.
With Valentine’s Day just around the corner, we wanted to share our quick step-by-step guide to caring for luxury undergarments:
- Gently submerge item(s) in a sink filled with tepid water and Eucalan – we recommend our Jasmine, Lavender or Grapefruit scents, all of which are naturally antiseptic.
- Allow item(s) to sit for a few minutes, then gently squeeze the item and allow the water to drain from the sink.
- Lay lingerie on a clean, dry towel and press on it gently to remove as much excess water as possible.
- Lay item(s) on a fresh towel to dry, making sure that the cups are in shape and the straps are straight . If it’s not a heavy piece, it can be hung to dry after pressing out the water.
Click here for more free tutorials at Eucalan.com.
Next month, Eucalan will exhibiting in Las Vegas at CurveNV@Magic (February 16-18) and in New York at CurveNY (February 21-23), the top lingerie trade show in our industry. For our retailers in attendance, you can click here to book an appointment with us ahead of time. Please note, our CEO Jennifer Edgar will only be attending the Las Vegas show, though we will have representation at CurveNY in the DW Schmitt Global booth.
Be sure to stop by booth #73952 at CurveNV@Magic and #351 at CurveNY to ask about our show special!
Our next event is CurveNV in Las Vegas August 17-19, and this year, it’s being held at Magic! Magic is an international fashion trade show which includes a comprehensive marketplace for Women’s, Men’s, and Children’s apparel, plus accessories, footwear, and more. CurveNV at Magic will be representing the lingerie and swimwear categories, and there are some very exciting events for attendees. We’ve exhibited at Magic before and are so happy to get back to the hustle and bustle and energy of the show floor! If you’ll be attending CurveNV, look for Eucalan in booth #77329 – or click here to book your appointment with us ahead of time – and don’t forget your comfortable walking shoes!
To get a taste of CurveNV, click here to view their photo gallery from past events.
Later this month, we’ll be sponsoring a totally different sort of event: the Twist Fibre Festival in Québec, Canada which will take place August 22 & 23. This annual event is the only one of its kind in our neck of the woods, and it features something for everyone: over 40 workshops, free activities for kids, a textile art exhibit, a gourmet local food fair, and over 125 exhibitors from all trades of the fibre industry. This two-day event is open to the general public, and you’ll find fibre producers, fleece animal breeders, skilled artisans and casual fibre enthusiasts all rubbing elbows under the same roof.
Click here for more info about Twist!
The lazy days of summer are anything but at Eucalan HQ! Right now, we’re preparing to head to New York City for CurveNY, the lingerie trade show! It’s taking place August 2-4, 2015 at the Javits Center in Manhattan, and we’ll be in booth #355 (click here to book an appointment with us ahead of time if you plan to attend). After that, we’ll be heading to Las Vegas for CurveNV at Magic, August 17-19, 2015 – look for Eucalan in booth #77329.
We’re looking forward to seeing what’s new for Spring and Summer 2016 from the top brands in lingerie, loungewear and more!
We’ve also been busy awarding prizes as part of our 25th Anniversary Giveaway extravaganza, which is happening now through September 30, 2015! There are still plenty of opportunities for you to win a prize (click here for details on our previous blog post); below are the latest winning photo submissions to inspire you!
By @hey_lady_hey, via Instagram
Anne-Marie N., via Facebook
By @knitfree, via Instagram
Remember to post your photo using the #EucalanFan hashtag so that you can be entered in our prize drawing!
To celebrate our 25th Anniversary, we’re giving the gift of Eucalan to YOU! We know we wouldn’t be celebrating this milestone if it weren’t for our fans, and so we’ll be randomly selecting prize winners now through September 30, 2015 to win 1 of 25 Getaway Gang sets.
To be eligible, simply post a photo of your Eucalan in action using the hashtag #EucalanFan. You can post your entry on any social media channel and enter as many times as you want – we encourage you to get creative! As long as you have used #EucalanFan in your post, we will be able to find your photo and enter it into our prize drawing.
We will randomly announce winners throughout the duration of this contest (July 7-Sept. 30, 2015) – plus, we’ll tag the account you used for your entry so that you can let us know where to ship your prize! Please note, this contest is open to US and Canada only.
Thanks for 25 fabulous years!
Our friends at Forever Yours Lingerie recently launched a charitable initiative called Supportive Start. This program is dedicated to supplying items to women who face barriers to accessing properly fit bras, new panties, and toiletries, many of whom are homeless, living in poverty, or who have recently fled a violent situation.
They are currently looking for donations for gently used or new bras, new panties, and sealed/unopened toiletries; donations can be dropped off in-store or mailed to the address listed here. In addition to providing these items, Supportive Start will work with various charitable organizations from across the lower mainland to host fit clinics which will ensure local women-in-need receive a bra and other needed items.
We’re pleased to be sponsoring A Night At The Carnival, an event benefitting this initiative which will take place on May 29th in Langley, BC at the Cascades Casino Resort. This lingerie fashion show will feature an evening of carnival games, circus acts, burlesque performers, and more. VIP admission is already sold out, but you can still purchase general admission, which includes a swag bag and complimentary wine tasting ticket.
For those of you who are unable to make it to this event, you can still lend a hand! Click here to find out how you can donate to the Supportive Start initiative.
Springtime is just around the corner! We are celebrating a bit early with our newly redesigned website, which makes us think of sunny days and spring flowers – we just know that the weather will follow suit any day now! We hope you’ll click here to visit eucalan.com & let us know what you think. Celebrating a quarter of a century is quite the milestone, and if you missed our last blog post, then we’d like to invite you to help us celebrate with a very special trip taking place this fall. We’ll be joined by celebrity guest Kristin Omdahl as we journey from Berlin to Paris, knitting and crocheting the entire way! Space is limited, so click here for more details & to reserve your spot. Next month, we’ll be sponsoring an exciting event that’s taking place at the foothills of the Rocky Mountains in Loveland, CO: the Interweave Yarn Fest is making its debut April 16-19, 2015! This jam-packed weekend will include workshops, a marketplace, plus other activities. It’s a “must” for any fiber lover – whether you knit, spin, weave or crochet, there will be something for everyone! Click here to view more details on the Interweave Yarn Fest website. Last but not least, we’re pleased to announce that Eucalan is now on Instagram! We’re already loving this visual way to connect with our friends and fans, so we hope you’ll click here to follow our account and share your favourite Eucalan photos, too! Be sure to tag @eucalan and use #eucalan in your description so that we can easily find your photo – who knows, we might even re-gram it to share with our own followers!
We feel privileged to be celebrating our 25th year of business! Thank you for trusting Eucalan with your most treasured garments – new and vintage – and for sharing your stories with us.
Today we are thrilled to share the details of our upcoming knitting trip from “Berlin to Paris”, September 28 – October 9, 2015. Join me, Jennifer Edgar and celebrity knit and crochet designer Kristin Omdahl on this 12 day adventure.
We’ll focus on the artisan crafts, culture and cuisine that are woven through the fabric of both Germany and France from wools and wines to yarns, museums and monuments. Our tour guide is extremely knowledgeable, friendly and speaks the languages of our host countries. We’ll enjoy visits to two of our distributors – Steidl and Becker in Germany and Bergere de France in France. There will be plenty of time for knitting and learning new techniques as well as shopping!
Please join us for what is certain to be an engaging and fascinating tour. Contact Pauwels Travel Bureau at email@example.com or call our office and speak with Lisa at 800-561-9731 or firstname.lastname@example.org. Please click on the link below for full details and application form.
Eucalan Berlin to Paris
Next month, we’ll be attending two exciting expos for lingerie, men’s underwear, and swimwear in North America:
CURVENY NEW YORK August 3, 4 & 5 2014 – Javits Center North, Booth #100
CURVENV LAS VEGAS August 18 & 19 2014 – Venetian Hotel, Booth #414
Both of these shows will feature previews of the Spring & Summer 2015 collections from notable lingerie designers worldwide. In years past, Eucalan has debuted new products such as our Wrapture by Kristin Omdahl Delicate Wash and Wrapture Fragrant Balm, both of which feature the romantic scent of night-blooming jasmine.
If you’ve ever wondered what it’s like to attend an event such as this, here is a quick interview with designer Kristin Omdahl from the February 2013 CurveNY show, which gives you a peek behind the scenes:
We look forward to sharing the latest trends with you soon!
We are thrilled to have our products included in the Clean Slate: Laundry Day Essentials event which is happening now through Friday, June 20 on the shopping site Zulily!
Choose from four great deals on your favourite Eucalan products: the Eucalan Delicate Wash Gift Set, the Home & Away Lavender Delicate Wash Set, the Home & Away Eucalyptus Delicate Wash Set, and the Romance Delicate Wash Set featuring Wrapture by Kristin Omdahl.
This limited-time event is open only to the US and it ends soon, so don’t delay!
We have both! First, we are pleased to have sponsored the StevenBe FiberFest in Minneapolis, MN! If you were one of the lucky attendees, we hope you enjoy the full-size bottles of Wrapture in the VIP gift bags! There were some incredible teachers lined up for this 5-day fiber extravaganza which ended on Monday, April 28 – click here to see photos from this weekend on the StevenBe Facebook page!
We’re also looking forward to sponsoring the 140th Kentucky Derby on Saturday, May 3! For the second year in a row, Eucalan will have the privilege to gift in the VIP lounge during this iconic event. We’ve been collecting our favourite Derby inspirations over on Pinterest!
Mint Juleps are a must for any Derby Party, but we like this twist on the tradition: Mint Julep Cupcakes!
Should you decide to go the traditional route, here is an easy-to-follow recipe:
You can find more inspirations here on our Derby-themed Pinterest board!
Last but not least: we’ve been meme’d! We were excited to spot Eucalan in this popular Lord of the Rings meme that’s been going around – how many of you can relate?! We don’t know who created this hilarious meme, but we thank them for sharing it!